We transform businesses
to say less and do more.

Productive ConsultingInteractive Marketing

About

Business Consulting + Interactive Marketing

We blend business consulting with interactive marketing and apply emerging technologies to deploy scalable solutions. Clients are an integral part of our team and this relationship ensures a shared success. Together, we unite builders, problem solvers, visionaries, strategists, and analysts to transform and create sustainable business models.

Organizations
Ready for Change

We help organizations that are ready for change. Businesses with bold ideas, fresh initiatives and a general drive to say less and do more for their customers. From life science to fashion and real estate to manufacturing, organizations from diverse industries partner with Martin Ashal to build extraordinary solutions.

Services

Our consulting team applies a deep knowledge of business strategy, emerging technologies and interactive solutions to help clients generate measurable results. From strategy through execution we focus on the core building blocks of an organization to identify opportunities, enhance processes and build capabilities for long term success. It's what we call Productive Consulting. Less Talk. More Do.

Our Interactive team helps organizations embrace the full power of the web, engage customers, and expand online capabilities. From developing digital marketing strategies to deploying custom websites and applications, the focus is always to create a positive experience for the user while solving a measurable problem for the business. Our team of developers, copy writers, experience designers, information architects and marketing strategists transform ideas into action.

  • E-Business and Web Strategy
  • Opportunity and Market Analysis
  • Real Time Analytics and Social Monitoring
  • Go to Market Strategies
  • Business Modeling
  • Business Process Consulting
  • Research & Analytics
  • User Research and Persona Development
  • Customer Engagement and Sales
  • Competitive Analysis
  • Product Development
  • Project Planning
  • Partnership Connecting
  • Social Media
  • Search Engine Optimization
  • Visual Design
  • Interaction Design
  • Information Architecture
  • User Experience
  • Usability
  • Content and Media Creation
  • Branding and Identity Systems
  • Web Development
  • Content Management Systems
  • E-commerce
  • CRM Systems
  • Social Media Applications
  • Web Application Development
  • Mobile Solutions
  • Systems Integration
  • System Hosting and Maintenance

Recent Work

The LEAD Project

With a new energetic Board of Directors, LEAD challenged Martin Ashal to increase membership, refresh their brand, and drive event ticket sales. Martin Ashal defined key website goals, developed custom web solutions integrated with social media, and created the framework to transition LEAD services online. Since launching, LEAD has experienced a 300% increase is website traffic, 168% surge in member engagement, and a 48% increase in event revenue. www.TheLeadProject.org

Services Utilized

  • Opportunity Analysis
  • Goal Definition
  • Web Strategy
  • Expansion Model
  • Research and Analytics
  • Persona Development
  • Project Planning
  • Interaction Design
  • Information Architecture
  • User Experience
  • Message Strategy
  • Content and Media Strategy
  • Web Development
  • Content Management System
  • Social Media Integration

Greg LeMond

Three time Tour de France winner Greg LeMond needed to revitalize his personal brand, engage fans, and build the foundation for brand alignment. Martin Ashal conducted a full brand audit to identify opportunity and develop a multiphase growth and transition strategy that would reach across all LeMond brands. Phase I efforts focused on personalizing Greg through an engaging website and integrated social media campaign while building capabilities for future expansion and new product deployment. It's too early to share the results. All we can say is, get ready for Phase II. www.GregLeMond.com

Services Utilized

  • Opportunity Analysis
  • Web Strategy
  • Persona Development
  • Social Media Strategy
  • Interaction Design
  • Information Architecture
  • User Experience
  • Content and Media Creation
  • Web Development
  • Content Management System
  • Application Integration
  • Brand Strategy

Clients